Enko Education is an Africa-wide network of international secondary schools that offers a launchpad to the world’s best universities to learners across Sub-Saharan Africa. Royalties developed a brand-group strategy with one strong visual identity, which creates both readability and visibility for all shareholders. We chose a ‘union’ green that celebrates Africa and embodies Enko’s brand promise : equality, universality, and the transferral of knowledge.
We have created a graphic system based around the ’swipe’ symbol - a simple gesture that we use and experience with our smartphones on a daily basis and that personifies the digital culture. By ‘swiping’, you are accessing a world of possibilities brought about by the network. The ’swipe’ unlocks your abilities, reveals your talents, and opens new opportunities.